The coatings industry is a highly raw-material intensive industry accounting for over 65% of manufacturing costs. This exhibition aims to facilitate a buyer-seller interaction between manufacturers and distributors of raw materials with their customers in the form of paint manufacturers from across India and the globe. The same concept extends to paint manufacturing equipment and tools for quality assurance. The PaintIndia series of exhibitions, over the years, have proved to be a prime forum for this kind of buyer-seller interaction within the coatings industry, leading to extremely satisfactory levels of direct business and generation of leads.
From the application perspective, the coatings industry is an often misunderstood and under-exposed industry where the interaction with consumers is extremely limited, leading to a large communication gap between suppliers and user. This exhibition presents a prime opportunity for suppliers of such solutions to interact with a client profile that transcends various application segments.
